Privacy Policy

Effective Date: March 26, 2026

PLAYMARONG (hereinafter referred to as "the Company") values the privacy of its users and is committed to protecting personal information in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and other relevant regulations. This Privacy Policy explains how we collect, use, store, and disclose information when you use our mobile games and related services (collectively, "the Service").

1. Information We Collect

We collect the following types of information through our Service:

1.1 Information Automatically Collected via Firebase

We use Google Firebase to provide and improve our Service. Firebase automatically collects certain information, including:

  • Device information (device model, operating system version, unique device identifiers)
  • App usage data (session duration, screens viewed, feature usage)
  • Crash reports and performance data
  • IP address (used for approximate location estimation at the country or city level)
  • App instance identifiers (Firebase Installation ID)
  • General analytics data (app opens, first launches, app updates)

1.2 Gameplay Data

We collect gameplay-related data through Firebase Analytics to understand user engagement and improve game content. This includes:

  • Stage/level clear information (stage number, completion status, scores)
  • Game progress and achievements
  • In-game event data (attempts, retries, time spent per stage)

1.3 Advertising Data via Google AdMob

We use Google AdMob to serve advertisements in our games. AdMob and its third-party advertising partners may collect:

  • Advertising identifier (Google Advertising ID or Apple IDFA)
  • Device information and technical identifiers
  • Ad interaction data (impressions, clicks, views)
  • IP address
  • General location data derived from IP address

For more information on how Google processes data through AdMob, please visit Google's Privacy Policy.

2. Purpose of Data Collection

We use the collected information for the following purposes:

  • To provide, operate, and maintain the Service
  • To analyze gameplay patterns and improve game content and difficulty balance
  • To monitor and analyze usage trends, performance, and stability of the Service
  • To serve personalized or non-personalized advertisements
  • To detect, prevent, and address technical issues, fraud, and abuse
  • To comply with legal obligations

3. Legal Basis for Processing (for EEA/UK Users)

If you are located in the European Economic Area (EEA) or the United Kingdom, we process your personal data based on the following legal grounds:

  • Consent: For personalized advertising and non-essential analytics. You may withdraw consent at any time.
  • Legitimate Interest: For Service operation, security, and non-personalized analytics.
  • Legal Obligation: Where required to comply with applicable law.

4. Data Sharing and Disclosure

We do not sell your personal information. We may share your data with the following categories of third parties:

  • Google Firebase: For analytics, crash reporting, and performance monitoring.
  • Google AdMob: For serving advertisements. AdMob may share data with its advertising partners.
  • Legal Requirements: We may disclose information if required by law, regulation, legal process, or governmental request.

5. Data Retention

We retain collected data for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. Firebase analytics data is retained for up to 14 months. When data is no longer needed, it is deleted or anonymized.

6. Data Security

We implement appropriate technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.

7. Children's Privacy

Our Service is not directed to children under the age of 13 (or the applicable age of consent in your jurisdiction). We do not knowingly collect personal information from children. If we become aware that we have collected personal data from a child without parental consent, we will take steps to delete such information promptly.

8. Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal data:

  • Access: Request a copy of the personal data we hold about you.
  • Rectification: Request correction of inaccurate data.
  • Deletion: Request deletion of your personal data.
  • Restriction: Request restriction of processing of your data.
  • Portability: Request transfer of your data in a machine-readable format.
  • Objection: Object to the processing of your personal data.
  • Withdraw Consent: Withdraw previously given consent at any time.

To exercise any of these rights, please contact us at the email address provided below.

9. Advertising Choices

You can opt out of personalized advertising by:

  • Adjusting your device's advertising settings (e.g., "Opt out of Ads Personalization" on Android, or "Limit Ad Tracking" on iOS).
  • Using the ad choices options provided within the ads served in the Service.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. We ensure appropriate safeguards are in place for such transfers in compliance with applicable laws.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated Privacy Policy within the Service and updating the "Effective Date" at the top. Your continued use of the Service after the effective date of the revised Privacy Policy constitutes your acceptance of the changes.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

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